Press Release
Axiom Space, Build-A-Bear Partner to Send Teddy Bear to Space
'GiGi' Built to Inspire Future Space Explorers, Careers in STEAM
GiGi going to space continues the tradition of having a zero-gravity indicator inside the spacecraft to provide a visual indicator when the spacecraft has reached the weightlessness of microgravity. As the fifth crew member of Ax-2, GiGi's mission is to inspire children around the world to learn about space and consider careers in science, technology, engineering, the arts, and mathematics (STEAM).
"Axiom Space is excited to partner with the iconic brand Build-A-Bear to encourage children of all ages to learn about space exploration and our efforts to expand access to microgravity for individuals, countries and institutions to conduct meaningful scientific research," said
About
The Ax-2 crew launched to space by way of a
GiGi's Story
This partnership is driven by the shared goal for GiGi to encourage youth to learn more about space exploration and consider career paths in STEAM. Young enthusiasts can follow GiGi's journey on her blog designed to help kids see themselves through her unBEARlievable experience.
"As a young cub, I was always drawn to math and science projects. After the gift of a telescope one summer, I felt connected to the stars in a way I never had before, and I knew STEAM studies were for me," says GiGi in her blog. "Now as a full-time astronomer and aspiring astronaut, I am over the Moon to be part of the Ax-2 mission. After all, it takes a lot of heart and courage to be a space explorer, and I am ready for it."
To read GiGi's full story and follow her space adventures please visit her blog at www.axiomspace.com/news/meet-gigi.
Fans of Axiom Space and Build-A-Bear can be part of this memorable moment with the newly released Axiom Space Bear wearing a next-generation spacesuit available exclusively online at Build-A-Bear and axiomspace.com.
ABOUT AXIOM SPACE
Axiom Space is building history, guided by the vision of a thriving home in space that benefits every human, everywhere. The leading provider of human spaceflight services and developer of human-rated space infrastructure, Axiom Space operates end-to-end missions to the
ABOUT BUILD-A-BEAR®
Build-A-Bear is a multi-generational global brand focused on its mission to "add a little more heart to life" appealing to a wide array of consumer groups who enjoy the personal expression in making their own "furry friends" to celebrate and commemorate life moments. Nearly 500 interactive brick-and-mortar experience locations operated through a variety of formats provide guests of all ages a hands-on entertaining experience, which often fosters a lasting and emotional brand connection. The company also offers engaging e-commerce/digital purchasing experiences on buildabear.com and its age-gated, adult-focused "
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SOURCE
Axiom: Meridyth Moore, media@axiomspace.com; Build-A-Bear: Jaime Ludwig, pr@buildabear.com