
<!-- Generated by iC(tm) - CompSci Interactive Converter - http://www.compsciresources.com -->     
<!-- Created: Thu Nov 08 20:41:30 UTC 2012 -->  
<xs:schema xmlns:xbrli="http://www.xbrl.org/2003/instance" xmlns:num="http://www.xbrl.org/dtr/type/numeric" targetNamespace="http://www.buildabear.com/20120929" xmlns:xs="http://www.w3.org/2001/XMLSchema" xmlns:nonnum="http://www.xbrl.org/dtr/type/non-numeric" xmlns:us-types="http://fasb.org/us-types/2012-01-31" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:link="http://www.xbrl.org/2003/linkbase" xmlns:bbw="http://www.buildabear.com/20120929" elementFormDefault="qualified" xmlns:xbrldt="http://xbrl.org/2005/xbrldt"> 
  <xs:annotation>   
    <xs:appinfo>  
      <link:linkbaseRef xlink:type="simple" xlink:href="bbw-20120929_lab.xml" xlink:arcrole="http://www.w3.org/1999/xlink/properties/linkbase" xlink:role="http://www.xbrl.org/2003/role/labelLinkbaseRef"/>     
      <link:linkbaseRef xlink:type="simple" xlink:href="bbw-20120929_pre.xml" xlink:arcrole="http://www.w3.org/1999/xlink/properties/linkbase" xlink:role="http://www.xbrl.org/2003/role/presentationLinkbaseRef"/>  
      <link:linkbaseRef xlink:type="simple" xlink:href="bbw-20120929_def.xml" xlink:arcrole="http://www.w3.org/1999/xlink/properties/linkbase" xlink:role="http://www.xbrl.org/2003/role/definitionLinkbaseRef"/>     
      <link:linkbaseRef xlink:type="simple" xlink:href="bbw-20120929_cal.xml" xlink:arcrole="http://www.w3.org/1999/xlink/properties/linkbase" xlink:role="http://www.xbrl.org/2003/role/calculationLinkbaseRef"/> 
      <link:roleType roleURI="http://www.buildabear.com/role/ConsolidatedBalanceSheet" id="bbw_ConsolidatedBalanceSheet">  
        <link:definition>001 - Statement - Condensed Consolidated Balance Sheets</link:definition>    
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/ConsolidatedBalanceSheet_Parentheticals" id="bbw_ConsolidatedBalanceSheet_Parentheticals">  
        <link:definition>002 - Statement - Condensed Consolidated Balance Sheets (Parentheticals)</link:definition> 
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/ConsolidatedIncomeStatement" id="bbw_ConsolidatedIncomeStatement">   
        <link:definition>003 - Statement - Condensed Consolidated Statements of Operations (Unaudited)</link:definition> 
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/ConsolidatedCashFlow" id="bbw_ConsolidatedCashFlow">    
        <link:definition>004 - Statement - Condensed Consolidated Statements of Cash Flows (Unaudited)</link:definition> 
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/Note" id="bbw_Note">  
        <link:definition>005 - Disclosure - Note 1 - Basis of Presentation</link:definition>   
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/Note0" id="bbw_Note0">    
        <link:definition>006 - Disclosure - Note 2 - Prepaid Expenses and Other Current Assets</link:definition>   
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/Note00" id="bbw_Note00"> 
        <link:definition>007 - Disclosure - Note 3 - Goodwill</link:definition>     
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/Note000" id="bbw_Note000">   
        <link:definition>008 - Disclosure - Note 4 - Stock-based Compensation</link:definition> 
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/Note0000" id="bbw_Note0000">     
        <link:definition>009 - Disclosure - Note 5 - Earnings per Share</link:definition>     
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/Note00000" id="bbw_Note00000">  
        <link:definition>010 - Disclosure - Note 6 - Comprehensive Income (Loss)</link:definition>    
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/Note000000" id="bbw_Note000000">    
        <link:definition>011 - Disclosure - Note 7 - Segment Information</link:definition> 
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/Note0000000" id="bbw_Note0000000"> 
        <link:definition>012 - Disclosure - Note 8 - Contingencies</link:definition>     
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/Note00000000" id="bbw_Note00000000">   
        <link:definition>013 - Disclosure - Note 9. Subsequent Event</link:definition>  
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/AccountingPoliciesByPolicy" id="bbw_AccountingPoliciesByPolicy"> 
        <link:definition>014 - Disclosure - Accounting Policies, by Policy (Policies)</link:definition>    
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/NoteTables" id="bbw_NoteTables">    
        <link:definition>015 - Disclosure - Note 2 - Prepaid Expenses and Other Current Assets (Tables)</link:definition>  
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/NoteTables0" id="bbw_NoteTables0"> 
        <link:definition>016 - Disclosure - Note 3 - Goodwill (Tables)</link:definition>    
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/NoteTables00" id="bbw_NoteTables00">   
        <link:definition>017 - Disclosure - Note 4 - Stock-based Compensation (Tables)</link:definition>     
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/NoteTables000" id="bbw_NoteTables000">     
        <link:definition>018 - Disclosure - Note 5 - Earnings per Share (Tables)</link:definition>    
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/NoteTables0000" id="bbw_NoteTables0000">  
        <link:definition>019 - Disclosure - Note 7 - Segment Information (Tables)</link:definition>     
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/NoteDetail" id="bbw_NoteDetail">    
        <link:definition>020 - Disclosure - Note 1 - Basis of Presentation (Detail)</link:definition>  
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/NoteDetail0" id="bbw_NoteDetail0"> 
        <link:definition>021 - Disclosure - Note 2 - Prepaid Expenses and Other Current Assets (Detail)</link:definition>  
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
<!-- [WMV3][XcpuxYn59dz7vgYynUDuwG7r97K2jUTysl7vcz0lJt8UCLPdYZl35nXbOCDIyGTq9D5FBITqycYnm+ZC14x3zbNXmjx7K8nqmtyWv2abqs/UoEY/7G0uw0Wr9js6y0gj536hgjdkYZSVc2Arf/vjb54tSM016CX+Jbm7f3xGhH6jfBI1UcLEPk1aNa7NSslmtQehA7DZSntJlspjzEMbGGlakL/fpbs9LpHHIWs8x4UnQ0p3azszZCLIuwGMIo1i] CSR-->  
      <link:roleType roleURI="http://www.buildabear.com/role/PrepaidExpensesandOtherCurrentAssetsTable" id="bbw_PrepaidExpensesandOtherCurrentAssetsTable"> 
        <link:definition>022 - Disclosure - Note 2 - Prepaid Expenses and Other Current Assets (Detail) - Prepaid Expenses and Other Current Assets</link:definition> 
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/NoteDetail00" id="bbw_NoteDetail00">   
        <link:definition>023 - Disclosure - Note 3 - Goodwill (Detail)</link:definition>    
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/GoodwillTable" id="bbw_GoodwillTable">     
        <link:definition>024 - Disclosure - Note 3 - Goodwill (Detail) - Goodwill</link:definition>     
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/NoteDetail000" id="bbw_NoteDetail000">     
        <link:definition>025 - Disclosure - Note 4 - Stock-based Compensation (Detail)</link:definition>     
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/RestrictedStockandStockOptionsTable" id="bbw_RestrictedStockandStockOptionsTable">    
        <link:definition>026 - Disclosure - Note 4 - Stock-based Compensation (Detail) - Restricted Stock and Stock Options</link:definition>  
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/NoteDetail0000" id="bbw_NoteDetail0000">  
        <link:definition>027 - Disclosure - Note 5 - Earnings per Share (Detail)</link:definition>    
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/BasicandDilutedEarningsPerShareTable" id="bbw_BasicandDilutedEarningsPerShareTable"> 
        <link:definition>028 - Disclosure - Note 5 - Earnings per Share (Detail) - Basic and Diluted Earnings Per Share</link:definition>   
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/NoteDetail00000" id="bbw_NoteDetail00000">    
        <link:definition>029 - Disclosure - Note 6 - Comprehensive Income (Loss) (Detail)</link:definition>   
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/NoteDetail000000" id="bbw_NoteDetail000000"> 
        <link:definition>030 - Disclosure - Note 7 - Segment Information (Detail)</link:definition>     
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/FinancialInformationfortheCompanysReportableSegmentsTable" id="bbw_FinancialInformationfortheCompanysReportableSegmentsTable">   
        <link:definition>031 - Disclosure - Note 7 - Segment Information (Detail) - Financial Information for the Company&#8217;s Reportable Segments</link:definition>   
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/SalestoExternalCustomersandLonglivedAssetsbyGeographicAreaTable" id="bbw_SalestoExternalCustomersandLonglivedAssetsbyGeographicAreaTable">     
        <link:definition>032 - Disclosure - Note 7 - Segment Information (Detail) - Sales to External Customers and Long-lived Assets by Geographic Area</link:definition> 
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/NoteDetail0000000" id="bbw_NoteDetail0000000">   
        <link:definition>033 - Disclosure - Note 8 - Contingencies (Detail)</link:definition>    
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/NoteDetail00000000" id="bbw_NoteDetail00000000">     
        <link:definition>034 - Disclosure - Note 9. Subsequent Event (Detail)</link:definition> 
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
      <link:roleType roleURI="http://www.buildabear.com/role/DocumentAndEntityInformation" id="DocumentAndEntityInformation"> 
        <link:definition>000 - Disclosure - Document And Entity Information</link:definition>    
        <link:usedOn>link:presentationLink</link:usedOn>  
        <link:usedOn>link:definitionLink</link:usedOn>     
        <link:usedOn>link:calculationLink</link:usedOn> 
      </link:roleType>   
    </xs:appinfo>   
  </xs:annotation>    
  <xs:import namespace="http://www.xbrl.org/2003/instance" schemaLocation="http://www.xbrl.org/2003/xbrl-instance-2003-12-31.xsd"/>  
  <xs:import namespace="http://www.xbrl.org/2003/linkbase" schemaLocation="http://www.xbrl.org/2003/xbrl-linkbase-2003-12-31.xsd"/>  
  <xs:import namespace="http://fasb.org/us-types/2012-01-31" schemaLocation="http://xbrl.fasb.org/us-gaap/2012/elts/us-types-2012-01-31.xsd"/>   
  <xs:import namespace="http://www.xbrl.org/dtr/type/numeric" schemaLocation="http://www.xbrl.org/dtr/type/numeric-2009-12-16.xsd"/>   
  <xs:import namespace="http://www.xbrl.org/dtr/type/non-numeric" schemaLocation="http://www.xbrl.org/dtr/type/nonNumeric-2009-12-16.xsd"/>     
  <xs:import namespace="http://xbrl.org/2005/xbrldt" schemaLocation="http://www.xbrl.org/2005/xbrldt-2005.xsd"/>   
  <xs:element name="CondensedConsolidatedBalanceSheetsAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_CondensedConsolidatedBalanceSheetsAbstract"/>  
  <xs:element name="CurrentAssetsAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_CurrentAssetsAbstract"/>     
  <xs:element name="CurrentLiabilitiesAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_CurrentLiabilitiesAbstract"/>     
  <xs:element name="CondensedConsolidatedStatementsOfOperationsUnauditedAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_CondensedConsolidatedStatementsOfOperationsUnauditedAbstract"/>   
  <xs:element name="CommercialRevenue" type="xbrli:monetaryItemType" abstract="false" xbrli:periodType="duration" xbrli:balance="credit" nillable="true" substitutionGroup="xbrli:item" id="bbw_CommercialRevenue"/>   
  <xs:element name="EarningsLossPerCommonShareAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_EarningsLossPerCommonShareAbstract"/> 
  <xs:element name="SharesUsedInComputingCommonPerShareAmountsAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_SharesUsedInComputingCommonPerShareAmountsAbstract"/>   
  <xs:element name="CondensedConsolidatedStatementsOfCashFlowsUnauditedAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_CondensedConsolidatedStatementsOfCashFlowsUnauditedAbstract"/> 
  <xs:element name="CashFlowsFromOperatingActivitiesAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_CashFlowsFromOperatingActivitiesAbstract"/>   
  <xs:element name="AdjustmentsToReconcileNetLossToNetCashUsedInOperatingActivitiesAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_AdjustmentsToReconcileNetLossToNetCashUsedInOperatingActivitiesAbstract"/>     
  <xs:element name="ChangeInAssetsAndLiabilitiesAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_ChangeInAssetsAndLiabilitiesAbstract"/>     
  <xs:element name="IncreaseDecreaseInDeferredRentCreditNoncurrent" type="xbrli:monetaryItemType" abstract="false" xbrli:periodType="duration" xbrli:balance="debit" nillable="true" substitutionGroup="xbrli:item" id="bbw_IncreaseDecreaseInDeferredRentCreditNoncurrent"/>     
  <xs:element name="CashFlowsFromInvestingActivitiesAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_CashFlowsFromInvestingActivitiesAbstract"/>   
  <xs:element name="CashFlowsFromFinancingActivitiesAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_CashFlowsFromFinancingActivitiesAbstract"/>   
  <xs:element name="OrganizationConsolidationAndPresentationOfFinancialStatementsDisclosureTextBlockAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_OrganizationConsolidationAndPresentationOfFinancialStatementsDisclosureTextBlockAbstract"/>    
  <xs:element name="DeferredCostsCapitalizedPrepaidAndOtherAssetsDisclosureTableTextBlockAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_DeferredCostsCapitalizedPrepaidAndOtherAssetsDisclosureTableTextBlockAbstract"/>  
  <xs:element name="GoodwillDisclosureTextBlockAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_GoodwillDisclosureTextBlockAbstract"/>   
  <xs:element name="DisclosureOfCompensationRelatedCostsShareBasedPaymentsTextBlockAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_DisclosureOfCompensationRelatedCostsShareBasedPaymentsTextBlockAbstract"/>     
  <xs:element name="EarningsPerShareTextBlockAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_EarningsPerShareTextBlockAbstract"/>    
  <xs:element name="ComprehensiveIncomeLossNoteTextBlockAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_ComprehensiveIncomeLossNoteTextBlockAbstract"/> 
  <xs:element name="SegmentReportingDisclosureTextBlockAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_SegmentReportingDisclosureTextBlockAbstract"/>    
  <xs:element name="CommitmentsAndContingenciesDisclosureTextBlockAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_CommitmentsAndContingenciesDisclosureTextBlockAbstract"/> 
  <xs:element name="SubsequentEventsTextBlockAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_SubsequentEventsTextBlockAbstract"/>    
  <xs:element name="SignificantAccountingPoliciesAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_SignificantAccountingPoliciesAbstract"/>  
  <xs:element name="PrepaidExpensesAndOtherCurrentAssetsAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_PrepaidExpensesAndOtherCurrentAssetsAbstract"/> 
  <xs:element name="GoodwillAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_GoodwillAbstract"/>     
  <xs:element name="RestrictedStockAndStockOptionsAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_RestrictedStockAndStockOptionsAbstract"/>    
  <xs:element name="ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsVestedInPeriod" type="xbrli:sharesItemType" abstract="false" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsVestedInPeriod"/>     
  <xs:element name="ShareBasedCompensationArrangementByShareBasedPaymentAwardEquityInstrumentsOtherThanOptionsCanceledOrExpiredInPeriod" type="xbrli:sharesItemType" abstract="false" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_ShareBasedCompensationArrangementByShareBasedPaymentAwardEquityInstrumentsOtherThanOptionsCanceledOrExpiredInPeriod"/>    
  <xs:element name="BasicAndDilutedEarningsPerShareAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_BasicAndDilutedEarningsPerShareAbstract"/> 
  <xs:element name="NumeratorAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_NumeratorAbstract"/>  
  <xs:element name="DenominatorAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_DenominatorAbstract"/> 
  <xs:element name="FinancialInformationForTheCompanySReportableSegmentsAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_FinancialInformationForTheCompanySReportableSegmentsAbstract"/>   
  <xs:element name="ThirteenWeeksEndedOctober12011Abstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_ThirteenWeeksEndedOctober12011Abstract"/>    
  <xs:element name="ThirtyNineWeeksEndedSeptember292012Abstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_ThirtyNineWeeksEndedSeptember292012Abstract"/>    
  <xs:element name="ThirtyNineWeeksEndedOctober12011Abstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_ThirtyNineWeeksEndedOctober12011Abstract"/>   
  <xs:element name="TotalAssetsAsOfAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_TotalAssetsAsOfAbstract"/>    
  <xs:element name="SalesToExternalCustomersAndLongLivedAssetsByGeographicAreaAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_SalesToExternalCustomersAndLongLivedAssetsByGeographicAreaAbstract"/>     
  <xs:element name="ThirteenWeeksEndedOctober12011Abstract0" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_ThirteenWeeksEndedOctober12011Abstract0"/> 
  <xs:element name="ThirtyNineWeeksEndedSeptember292012Abstract0" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_ThirtyNineWeeksEndedSeptember292012Abstract0"/> 
  <xs:element name="ThirtyNineWeeksEndedOctober12011Abstract0" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_ThirtyNineWeeksEndedOctober12011Abstract0"/>     
  <xs:element name="InternationalFranchisingMember" type="nonnum:domainItemType" abstract="false" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_InternationalFranchisingMember"/>     
  <xs:element name="EuropeMember" type="nonnum:domainItemType" abstract="false" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_EuropeMember"/>    
  <xs:element name="NorthAmericaMember" type="nonnum:domainItemType" abstract="false" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_NorthAmericaMember"/> 
  <xs:element name="RetailMember" type="nonnum:domainItemType" abstract="false" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_RetailMember"/>    
  <xs:element name="OtherGeographicRegionMember" type="nonnum:domainItemType" abstract="false" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_OtherGeographicRegionMember"/>    
  <xs:element name="CommercialMember" type="nonnum:domainItemType" abstract="false" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_CommercialMember"/>  
  <xs:element name="DocumentAndEntityInformationAbstract" type="xbrli:stringItemType" abstract="true" xbrli:periodType="duration" nillable="true" substitutionGroup="xbrli:item" id="bbw_DocumentAndEntityInformationAbstract"/>     
</xs:schema>   





