Company Profile




Build-A-Bear® is a global brand kids love and parents trust that seeks to add a little more heart to life. Build-A-Bear Workshop has over 400 stores worldwide where guests can create customizable furry friends, including corporately-managed stores in the United States, Canada, China, Denmark, Ireland, Puerto Rico, and the United Kingdom, and franchise stores in Africa, Asia, Australia, Mexico and the Middle East. Build-A-Bear Workshop, Inc. (NYSE:BBW) posted a total revenue of $338.5 million in fiscal 2019.


Our competitive strengths include:

An exciting interactive shopping experience;

A broad and loyal guest base;

Strong merchandising expertise;

A high level of guest service through consistent execution;

An attractive store economic model; and

Highly experienced and disciplined management team.


Key Facts:

First Store Opened


World Bearquarters

St. Louis, Missouri


$338.5 million (FY 2019)

(as of Feb. 1, 2020)

1,000 full-time
3,300 regular part-time employees

Number of Stores
(as of Feb. 1, 2020)

372 company-owned retail stores in the United States, United Kingdom, Canada, Republic of Ireland, Denmark and China.

92 franchised retail stores in International locations – Australia, South Africa, China, India, Thailand, Germany, Mexico, Chile, United Arab Emirates, Kuwait, Qatar and Bahrain.