Company to support St. Jude for third consecutive year
ST. LOUIS--(BUSINESS WIRE)--Aug. 1, 2013--
Build-A-Bear
Workshop®, the interactive retailer of customized
stuffed animals, is celebrating the third year of its relationship with
St. Jude Children’s Research Hospital®, the global leader in
finding cures and saving children from cancer and other deadly diseases.
Beginning today through the month of September, Guests can add a $1 (or
more) donation for St. Jude to their total purchase at Build-A-Bear
Workshop stores in the United States and online at buildabear.com®.
September is Children’s Cancer Awareness Month and Build-A-Bear Workshop
is dedicated to making a difference in the lives of children. Since the
company began working with St. Jude in 2011, it has raised more than
$700,000 to support the hospital’s lifesaving mission. St. Jude treats
children from all around the world, and families never receive a bill
from St. Jude for treatment, travel, housing or food.
“We are honored to support St. Jude Children’s Research Hospital in this
way with our Guests,” said Sharon John, Build-A-Bear Workshop Chief
Executive Officer and Chief President Bear. “At Build-A-Bear Workshop,
we focus our charitable efforts on the causes that matter most to our
Guests, especially those that benefit children and families. The
donations to St. Jude will support lifesaving research and cutting-edge
medical treatment for children.”
Build-A-Bear Workshop and its associates believe in the teddy bear
philosophy of being good people and good bears. Throughout its 16 year
history, the company has shared the hug of a teddy bear wherever needed
in local communities and abroad. Build-A-Bear Workshop has given Guests
a voice in supporting the causes that are important to them. The company
has donated more than $31 million through its corporate donations and
foundation grant programs to children’s health and wellness, animals,
and literacy causes.
About St. Jude Children’s Research Hospital
Since opening 50 years ago, St. Jude Children’s Research Hospital has
changed the way the world treats childhood cancer and other
life-threatening diseases. No family ever pays St. Jude for the care
their child receives and, for every child treated here, thousands more
have been saved worldwide through St. Jude discoveries. The hospital has
played a pivotal role in pushing U.S. pediatric cancer survival rates
from 20 to 80 percent overall, and is the first and only National Cancer
Institute-designated Comprehensive Cancer Center devoted solely to
children. It is also a leader in the research and treatment of blood
disorders and infectious diseases in children. St. Jude was founded by
the late entertainer Danny Thomas, who believed that no child should die
in the dawn of life. Join that mission by visiting stjude.org
or following us on facebook.com/stjude
and twitter.com/stjude.
About Build-A-Bear Workshop, Inc.
Build-A-Bear Workshop, Inc. is the only global company that offers an
interactive make-your-own stuffed animal retail-entertainment
experience. There are more than 400 Build-A-Bear Workshop stores
worldwide, including company-owned stores in the U.S., Puerto
Rico, Canada, the United Kingdom and Ireland, and franchise stores
in Europe, Asia, Australia, Africa, the Middle East, Mexico and South
America. Founded in St. Louis in 1997, Build-A-Bear Workshop is the
leader in interactive retail. Brands include make-your-own Major League
Baseball® mascot in-stadium locations, and Build-A-Dino® stores. Build-A-Bear
Workshop extends its in-store interactive experience online with its
award winning virtual world website at bearville.com™.
The company was named to the FORTUNE 100 Best Companies to Work For® list
for the fifth year in a row in 2013. Build-A-Bear Workshop (NYSE: BBW)
posted total revenue of $380.9 million in fiscal 2012. For more
information, call 888.560.BEAR (2327) or visit the company’s
award-winning website at buildabear.com®.
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TRADEMARKS
We would like to thank you for your interest in covering our business.
As you write your story, we would ask that you use our full
name: Build-A-Bear Workshop® and that when referencing
the process of making stuffed animals you use the word “make” not
“build.”
Build-A-Bear Workshop is our well-known trade name and our registered
trademark of Build-A-Bear Retail Management, Inc. Build-A-Bear Workshop® should
only be used in capital letters to refer to our products and services
and should not be used as a verb.

Source: Build-A-Bear Workshop, Inc.
Build-A-Bear Workshop
Jill Saunders, 314-423-8000 ext. 5293
314-422-4523
(cell)
jills@buildabear.com
or
Shannon
Lammert, 314-423-8000 ext. 5379
314-556-8841 (cell)
shannonl@buildabear.com