BUILD-A-BEAR WORKSHOP RECEIVES BACK-TO-BACK PRESTIGIOUS NEWSWEEK AWARDS: AMERICA'S BEST RETAILERS 2022 AND AMERICA'S FASTEST GROWING ONLINE SHOPS 2022
Build-A-Bear Workshop Recognized by Consumers as a Top Retailer
"Following our most profitable year in our nearly 25-year history, we continue to be delighted to provide guests of all ages a unique experience to celebrate and commemorate life moments by creating their own furry friends in both our retail stores and online. We are honored to be named as a best retailer by Newsweek and also receive recognition for the ongoing accomplishments of our digital transformation with the
Guests can visit one of nearly 500 interactive brick-and-mortar Workshop locations and engage in a hands-on entertaining process to create their very own, personalized furry friends. The experience begins by choosing from a wide array of plush animals and then stuffing them with love with the assistance of a BEAR BUILDER® associate including participating in Build-A-Bear's iconic Heart Ceremony. A wide range of clothing and accessories allows each new friend to be customized and unique. The process completes when Guests fill out a birth certificate and then take the new furry friend home in a signature Cub Condo™ carrying case. The personal nature of the interactive experience often fosters a lasting and emotional brand connection.
Guests can also engage in unique digital experiences and shop online at www.buildabear.com including the interactive "Bear-Builder", the animated "
The America's Best Retailers of 2022 were identified based on the results of an independent survey of customers across the
Build-A-Bear is a multi-generational global brand focused on its mission to "add a little more heart to life" appealing to a wide array of consumer groups who enjoy the personal expression in making their own "furry friends" to celebrate and commemorate life moments. Nearly 500 interactive brick-and-mortar retail locations operated through a variety of formats provide guests of all ages a hands-on entertaining experience, which often fosters a lasting and emotional brand connection. The company also offers engaging e-commerce/digital purchasing experiences on www.buildabear.com including its online "Bear-Builder", the animated "
View original content to download multimedia:https://www.prnewswire.com/news-releases/build-a-bear-workshop-receives-back-to-back-prestigious-newsweek-awards-americas-best-retailers-2022-and-americas-fastest-growing-online-shops-2022-301583070.html
Jaime Ludwig, firstname.lastname@example.org